Sometimes, it’s gratifying to note, one’s optimism is well-founded. After my last post the client who whom I used to work some seven or so years ago has confirmed he’d like me to launch an excellent home insulation product direct to the consumer. I got the confirmatory call today - and I’ve started already. More about this in a later post. More work from my client, Fuld & Company, who are about to launch yet another initiative - I’ve been closely collaborating with PR Consultant, Sherry Alpert, my opposite number in the States. However, the biscuits are delayed! If anyone knows of a biscuit manufacturer that my client could contact, please let me know.